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Kraft Foods Austria using Reiss Profile
The current edition of ‘personal manager’, the leading specialist journal for human resources management in Austria carries a report about Reiss Profile. The article takes Kraft Foods as a case study. Barbara Stohlmann, the HR manager of Kraft Foods Austria explains how Reiss Profile was introduced at the company’s headquarters in Vienna. Kraft is using the Profile for team development and individual coaching sessions. Read more
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‘Who we are’ – Steven Reiss’ blog online
Steven Reiss, founder of the Reiss Profile and Emeritus Professor of Psychology and Psychiatry at Ohio State University, USA, now has his own blog! In everyday language and his own unique style, Steven Reiss is sharing his thoughts with readers and inviting them to post comments on his entries. This is a good opportunity to get a deeper insight into the meaning of the Basic Desires and communicate directly with Steven Reiss. Click below to access his blog: http://www.psychologytoday.com/blog/who-we-are
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What about ‘Normal’? – Steven Reiss' current book
Who determines which behaviour should be experienced as sane or insane? We often tend to reject dissenters or classify them as mentally ill. In his latest book The Normal Personality: A New Way of Thinking About People, Professor Steven Reiss - the father of the Reiss Profile - shows us a new way of looking at motives for human action.
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New non-profit organisation „World Society of Motivation Scientists and Professionals“ founded
Steven Reiss and a group of colleagues founded the „World Society of Motivation Scientists and Professionals“ (WSMSP) as a non-profit organisation at the inaugural conference on September 4th- 5th, 2009 in Cologne, Germany. Read more
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News archive
11-09-2009: Talent management – what is it all about?For a long time now, the concept of ‘talent management’ has been a major discussion point ... Read more |
07-07-2009: ‘Working on a dream’ As with ‘Operation Medal’, the campaign behind the victory of German weightlifter Matthias Steiner at the 2008 Beijing Olympics, the German weightlifting coach Frank Mantek is once again focusing on addressing the emotional side of his leading athletes in preparation for the 2012 London Olympics. Behind the new campaign – ‘Working on a dream. London 2012. We’re going to win!’ – is the clear goal of the squad’s winning two Olympic medals in London. Apart from Matthias Steiner the squad consists of European Champion, Jürgen Spieß, and the European runner-up, Almir Velagic. For the last three years, the Reiss Profile has been a core element of Mantek’s training programme. Here, the German coach is working closely in conjunction with Reiss Profile Chief Instructor, Peter Boltersdorf. Their chief aim is to establish how training and competition preparation can be tailored to the individual personality. Only in this way can an athlete’s emotions be engaged to the full, which ultimately creates the right conditions for producing high-class performances. Three years before the London games, Boltersdorf, Mantek, Steiner & co are already caught up in Olympic fever. |


FAQ
What is the Reiss Profile?The Reiss Profile is a new personality-based approach in ... Answer |
What new insights does the Reiss Profile offer?The Reiss Profile identifies and depicts a person’s individual ... Answer |
What makes the Reiss Profile unique?Traditional testing processes focus on analysing ways of thinking and ... Answer |
What does the Reiss Profile consist of? Compiling a Reiss Profile is a simple process and easy ... Answer |
What is the use of personality analyses?The aim of personality analyses is to identify and depict the ... Answer |
Why these particular 16 Basic Desires?On the basis of more than 10,000 open and anonymous interviews ... Answer |
Who is Steven Reiss?Prof. Steven Reiss is Professor of Psychology and Psychiatry at ... Answer |
Who uses the Reiss Profile?The Reiss Profile is used wherever there is a need to improve ... Answer |
What is the Reiss Profile's market penetration?Since May 2001 the Reiss Profile has been used in the USA ... Answer |
Do ideal profiles exist for specific professions? For specific positions and professions, job profiles can be developed ... Answer |
Have all the Basic Desires really been covered?All the Basic Desires have so far shown themselves to be absolutely ... Answer |
How do you write Reiss Profile correctly?The name ‘Reiss Profile’ is protected. Unfortunately, many variant spellings ... Answer |

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